Customer Second Brain

Meet the Vision Behind SentiSum

Our founder explains why traditional VoC tools fall short and how AI-native intelligence changes everything.

"Weʼre not chasing where VoC has been — weʼre building where it needs to go."

Sharad Khandelwal

Founder, SentiSum

Get to the Why—Fast.
From Every Channel.

SentiSum unifies every customer touchpoint—support tickets, surveys, chats, social and reviews—and explains exactly what's going wrong, and why. Instant, proactive, actionable.

Unify Every Voice

All feedback in one place, real-time. No more data silos or blind spots.

Insights flow into the tools your teams already use - like Zendesk, Jira, Slack, and QA platforms.
No dashboards to build. No guesswork.

Understand the Why

We go beyond tagging or summarising.

SentiSum uses real-time AI to identify root causes, not just topics — revealing patterns and anomalies others may miss. One product error cost a brand £250K. We found it in hours. Dashboards wouldnʼt have.

Act Proactively

You get answers within minutes - not days, weeks or quarters.

Customers see improvements immediately.
Teams act faster. Leadership gains trust.

Itʼs not another dashboard. Itʼs a layer of intelligence that acts as your customer second brain suggesting action before you ask

Book a demo

Why this matters more than ever

Customer experience is reactive

Teams detect problems only after KPIs drop or churn spikes.

Feedback is fragmented

Insights are buried across tools, channels, and teams.

Dashboards overwhelm, analysts..

Leaders struggle to make timely, confident decisions.

Action comes too late

What teams need is early clarity, not just more data.

We believe every team should know whatʼs breaking, why itʼs happening, and what to do - before it impacts the customer.

Who this matters to, and why

CX & Support

Spot rising friction points early. Prevent churn before it surfaces in your metrics.

Product

See whatʼs breaking in the experience. Prioritise what matters most based on real customer language

Marketing & Brand

Track sentiment shifts. Understand how campaigns, pricing, and messaging land — live.

Ops & QA

Detect issues across channels. Monitor service quality and route insights straight to action owners.

Second Brain breaks silos - itʼs for every team that touches the customer, not just the one that measures them.

We think you'll love SentiSum, but don't just take our word for it

Hear directly from our customers about the transformative impact of AI-native customer intelligence.

"SentiSum gives open access to our voice of the customer data across the business for teams to self serve"

Customer story

Joe Quinlivan

Head of Customer Care

“I have been using SentiSum for the past 3 years as a CX manager. We’ve seen continuous growth and improvement from the SentiSum team in feature development and the ability to implement our feedback and suggestions.”

Gabe Galasso

Player Support Supervisor

“We've been incredibly impressed with the ease of integration and the deep insights that we're gaining, especially around customer pain points and opportunities for growth.”